NDA

Marketing Manager (iGaming)

We are Headshot Recruitment Agency, and our client is seeking an experienced Marketing Manager (iGaming) to design and implement effective marketing strategies for iGaming offers. The ideal candidate will have a solid background in digital marketing, a performance-oriented mindset, and the ability to launch and manage scalable campaigns.

If you are a strategic marketer with proven success in the iGaming industry and a data-driven approach to performance, we would love to hear from you!

NDA
Remote
(Remote)
Full-time

Responsibilities:

  • Campaign Setup & Management:Launch, monitor, and optimize PPC campaigns across multiple advertising platforms.
  • Manage and configure tracking tools (Voluum, Binom, Redtrack, etc.).
  • Work with review websites, optimizing content for compliance and conversions.
  • Technical & Tracking Expertise:Set up and maintain cloaking systems to ensure compliance with advertising platforms.
  • Ensure proper site structure and integration of Privacy Policies & Terms & Conditions to pass moderation.
  • Optimize and update review content to align with advertising platform requirements.
  • Market & Compliance Understanding:Stay up to date with advertising regulations and market requirements across different GEOs.
  • Adapt campaigns based on country-specific restrictions and compliance needs.
  • Work with high-frequency & low-frequency keywords for effective targeting.
  • Competitive Analysis & Data-Driven Optimization:Conduct competitor research to identify winning strategies, creatives, and offers.
  • Perform data parsing & trend analysis to adjust bidding strategies and targeting.
  • Identify high-performing keywords and optimize for scalability & ROI.
  • Communication & Problem-Solving:Work independently while effectively collaborating with partners & platform representatives.
  • Be proactive in gathering critical information, negotiating conditions, and troubleshooting campaign issues.
  • Quickly adapt to platform updates, market trends, and policy changes.

Requirements:

  • Proven experience as a PPC Media Buyer, Performance Marketer, or similar role.
  • Strong expertise in tracking systems (Voluum, Binom, Redtrack, etc.).
  • Knowledge of cloaking methods, website structures, and compliance best practices.
  • Experience with review sites and their role in campaign optimization.
  • Understanding of geo-specific regulations and advertising restrictions.
  • Excellent analytical skills to monitor trends and adjust campaigns accordingly.
  • Ability to work independently, solve problems, and take responsibility for campaign success.
  • Strong communication skills to negotiate with partners and coordinate across teams.
Employment
Full-time

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