NDA

Head of Online Acquisition

We, Headshot Recruitment Agency , along with our client, are looking for an experienced Head of Online Acquisition to lead customer acquisition and revenue growth efforts. The ideal candidate will have extensive experience in digital marketing, particularly within the online gaming or high-risk industries, and possess strong strategic planning and execution skills. If you excel at developing comprehensive acquisition strategies and leading cross-functional teams, we invite you to apply.

NDA
Remote
(Remote)
Full-time

Responsibilities:

• Create and implement a comprehensive acquisition strategy to drive customer growth and revenue generation. Define target customer segments, identify acquisition channels, and set acquisition goals aligned with business objectives.
• Lead the planning, execution, and optimization of multi•channel marketing campaigns to acquire new customers. Utilize a mix of digital channels (SEO, social media, blog), offline tactics, and influencer partnerships, to drive player engagement and acquisition.
• Conduct market research and competitive analysis to identify market trends, player preferences, and opportunities for growth within the gambling industry. Use insights to inform marketing strategies and product development efforts.
• Track and analyse key performance indicators (KPIs) related to player acquisition, engagement, and revenue generation. Continuously optimize marketing campaigns and tactics to improve ROI and achieve business objectives.

Requirements:

• Proven expertise in a senior leadership role responsible, demonstrating a comprehensive understanding and strategic oversight of the online market dynamics.
• Experience operating in gambling or other high risk fast expanding online industry with a track record of performance growth.
• Strong financial acumen, experienced in budget management and financial analysis.
• Expertise in digital marketing and e•commerce.
• Excellent analytical skills;
• Fluent in Italian and English, with strong written and verbal communication skills.
• Demonstrated strategic planning and execution abilities.

Benefits:

  • A pivotal role in an expanding international organization.
  • Opportunities for career development and growth.
  • Competitive salary complemented by performance bonuses.
  • A collaborative and supportive team culture
  • Full remote working model.

Employment
Full-time

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