Head of Marketing — iGaming (Casino Affiliate Program)

NDA

An international product company in iGaming is looking for a strong Head of Marketing to take full ownership of the product’s marketing function and drive its growth.

This is a role for a marketing leader with a 360° approach — someone who builds strategy, unites different disciplines into one coherent system, and knows how to manage teams and cross-functional processes. Not a narrow single-channel specialist, but a person who sees marketing as a whole.

NDA

Cyprus, Limassol

(Remote)

Full-time

Responsibilities:

Shape and drive the overall product marketing strategy
Own traffic and user acquisition end to end
Build the marketing calendar and launch integrated, event-driven campaigns around sports and entertainment moments
Scale existing GEOs and build the strategy for entering new markets
Align marketing with Product, CRM, BI, Affiliate and commercial teams
Manage the full player lifecycle: Acquisition → Activation → Retention → Reactivation
Grow the brand, find new points of growth, and make data-driven decisions

Requirements:

5+ years in marketing within iGaming
Experience with online casino, multi-brand products, operator brands or large iGaming holdings
Deep understanding of the full player lifecycle
Proven track record building and executing a comprehensive marketing strategy
Experience managing several marketing directions at once
Strong leadership and experience coordinating internal teams and external vendors
Hands-on exposure across a mix of Brand, CRM, Affiliate, Product, Influencer, Community, Content, PR, UA and Analytics/Performance is a plus — you don’t need to master every area, but you should understand how they work together

Who we’re looking for

Senior-level, self-driven leader with strong ownership
Sees marketing as a system, not a set of separate channels
Rallies teams around shared business goals
Thinks in numbers and knows how to scale what works

Benefits:

Cyprus preferred; remote possible for genuinely strong candidates
High autonomy and freedom in decision-making
Real influence over product strategy
Clear path to grow into a C-level role
A strong product team to build with

Sector

iGaming

Employment

Full-time

Interested in the vacancy, let’s collaborate!

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